EXPERIENTIAL ART DIRECTOR & DESIGNER
DJ Booth_1.jpg

The Diptyque Orphéon Club

The Diptyque Orphéon Club


CREATIVE DIRECTION

For the launch of Orphéon Eau de Toilette, Public Records was transformed into The Diptyque Orphéon Club, an immersive listening experience inspired by the fragrance’s Parisian jazz-club heritage.

I shaped the physical environment and guest journey around sound, light and reflection. A candlelit pathway and glowing blue entrance led into a nightlife-forward interior where chrome, mirrored surfaces and acrylic caught and multiplied the light. Vintage rugs, record crates, jazz ephemera and Parisian-inspired lamps added warmth and history, balancing the more luminous, contemporary materials.

A neon-framed DJ booth anchored the room, where Stretch Armstrong performed a nearly three-hour vinyl set alongside scent-inspired cocktails and integrated fragrance displays. The result was atmospheric, intimate and highly photographable, translating the world of Orphéon into an experience guests could move through, discover and take home with them.


Role:
Senior Experiential Designer (Project Lead)

Agency:
The Experiential Group

Client:
DIPTYQUE

Location:
PUBLIC RECORDS, BROOKLYN, NEW YORK

Date:
FEBRUARY 17, 2026


Orphéon takes its name from the legendary jazz club that once stood beside Diptyque’s original Boulevard Saint-Germain boutique. Rather than recreating that history literally, the design captured its intimacy and musical energy through a distinctly contemporary lens.

A candlelit pathway and glowing blue entrance created the transition into the experience. Inside, reflective materials multiplied the saturated lighting, while vintage rugs, records, magazines, lamps and deep violet florals added warmth and texture. At the center of the room, Stretch Armstrong performed an almost three-hour vinyl set beneath the illuminated Orphéon sign, connecting the launch back to the fragrance’s roots in music and nightlife.


Read more about the project:
Nylon
Surface Mag
BFA